Celebrating 70 Years of Die-Cast Mastery: Matchbox’s Unparalleled Excellence

Celebrating 70 Years of Die-Cast Mastery: Matchbox’s Unparalleled Excellence

Matchbox is celebrating its 70th anniversary this year! The brand was first introduced in 1953 by Lesney Products, a British toy company. The original Matchbox cars were small, die-cast metal vehicles that were sold in boxes that resembled matchboxes. The name “Matchbox” was chosen because the original cars were small enough to fit inside a…